Melissa S.

Melissa S. has a diverse work history with experience in marketing, brand strategy, and management. Their most recent position is Vice President of Marketing at GreenShield, where they began in January 2024. Prior to this, they held the position of Director of Marketing at GreenShield from April 2023 to January 2024. Before joining GreenShield, Melissa was the Director of Marketing and Brand Strategy at Definity Insurance from April 2019 to March 2023. During their time at Definity Insurance, they played a key role in the company's initial public offering on the Toronto Stock Exchange. Melissa also worked at Sonnet Insurance as the Director of Brand Marketing from August 2015 to March 2019, where they led the creation of Canada's first fully online digital insurance experience. Prior to that, they held the position of Director of Marketing and Sales at Rogers Communications from June 2014 to July 2015, working on the marketing and sales for Zoocasa.com. Melissa's earlier experience includes roles as a Product Manager at Post Foods from July 2010 to June 2014, an Assistant Brand Manager at Whirlpool Corporation from August 2009 to July 2010, and an Account Coordinator at Armstrong Partnership from June 2008 to July 2009. Melissa also gained experience as an Associate Cost Analyst through an internship at the Toronto Transit Commission in 2006 and 2007.

Melissa S. has studied at the Schulich School of Business - York University, where they earned a Bachelor's degree in Marketing. Melissa also participated in an International Exchange Program at Tilburg University.