greyhairworks!
Alex Meisl is an accomplished entrepreneur and business leader with extensive experience in innovation, digital transformation, and marketing solutions. As the Co-Founder of greyhairworks! since January 2016, Alex leads efforts to connect corporates with innovative solutions amidst market noise. In addition, Alex serves as a Non-Executive Director at Digital Works Group, focusing on accelerating digitalisation and fostering innovation. Previously, Alex held leadership roles at WiForia Ltd as Chairman, where the company specialized in WiFi marketing, and at Sponge Ltd as Chairman and Co-Founder, overseeing mobile solutions for major brands. Noteworthy contributions also include directorial positions with the Institute of Promotional Marketing and the Mobile Marketing Association, as well as co-founding skins4things. Educationally, Alex holds a CESEM degree from Esc Reims.
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greyhairworks!
greyhairworks is the no-nonsense connector of three constituents in the world of innovation: 1) Corporates who need innovation but have no realistic option to find what they need amidst all the noise. 2) Solution partners, typically scale-ups, whose products and services can make magic happen but who can’t always tailor the offer to suit let alone access the corporate decision-makers. 3) Associates – the greyhairs. Our rocket fuel. Experienced folk who have both been there and done that. And who can tell cr*p from a mile off. They’re still on fire, still engaged, and now they enjoy also connecting great solutions to deserving challenges.