Grok Global Services
Yifan Tong is an experienced digital marketing professional currently serving as a Digital Marketing Officer at Grok Global Services since April 2019. In this role, Yifan develops digital marketing strategies for three overseas institutions, focusing on student recruitment, brand awareness, and managing digital media platforms in China. Prior to this, Yifan worked as a Digital Media Operator at LAIX, where the establishment of a new WeChat Official Account resulted in attracting approximately 40,000 fans. Yifan's earlier roles include internships in social media marketing and business associate positions, complemented by educational qualifications in Digital Communication and Culture from the University of Sydney and a Bachelor's degree in E-Commerce from Shanghai University of International Business and Economics.
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Grok Global Services
As higher education institutions deepen their international engagement, they need staff and experts in market to support and manage activities. Since 2005 Grok has provided institutions around the world with in-country resources and expertise in the world's key education markets. Institutions work with Grok to easily and legally hire and deploy dedicated recruiters, digital marketers, partnership builders, alumni officers, and general market managers. They engage Grok’s in-house expert teams for research projects and ongoing support. These teams are Market Intelligence and Special Projects, Digital Marketing and Social Media, Institutional Partnership Development, and Applicant Experience and Conversion. Grok is not an education agent, nor a pathway provider. We’re a trusted, unbiased partner enabling institutions to pursue their international objectives by deploying in-country resources and leveraging in-market expertise. For more information, visit our website or contact us at info@grokglobal.com. Are you interested in working for Grok? ✔ As a Grokker, you’ll be working for a leading employer in the field. ✔ As a Grokker, you’ll enjoy interesting and meaningful work and receive extensive support, and excellent opportunities for professional development, training and advancement. ✔ As a Grokker, you’ll be a part of a team of education specialists who are friendly, intelligent, passionate and hard working. ✔ As a Grokker, you’ll receive an attractive remuneration package: competitive compensation and bonus, full social benefits, and supplementary health and travel insurance. Want to learn more? Visit our Careers page at http://www.grokglobal.com/careers/