Groove Life manufactures silicone rings, watch bands and other accessories tailored for active lifestyles.

E-Commerce

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Manufacturing

Retail

Groove Life

Groove Life's headquarters in Spring Hill, TN, United States

Deep King

Tyler Akers, MBA

Susie Kochy

Jake Milner

Shawn Benk

Kevin Beasley

Katherine Davis

W. Bryon Broich

Melodie Allen

Kyle Yeoman

The Leadership Team at Groove Life is responsible for steering the company's strategic direction, overseeing core business functions, and driving growth. This includes enhancing online sales, managing global supply chains, optimizing financial performance, and fostering innovation to maintain Groove Life's market position in active lifestyle accessories.

Leadership Team

The Project Management and Operations Team at Groove Life coordinates and oversees the production, planning, and distribution of silicone rings, watch bands, and other accessories. They ensure efficient operations across direct-to-consumer (DTC) and wholesale channels, manage information systems, and streamline financial processes to support the company's active lifestyle products.

Project Management and Operations Team

The Business Operations team at Groove Life oversees the company's financial health, strategic planning, and data-driven decision-making. They manage budgeting, financial reporting, and operational efficiency to ensure that Groove Life’s silicone rings, watch bands, and other active lifestyle accessories thrive in the market. This team is integral in aligning financial strategies with broader business goals and fostering sustainable growth.

Business Operations

The Sales and Marketing team at Groove Life is responsible for driving revenue and brand awareness through strategic planning and execution. They manage customer lifecycle campaigns, regional and national sales strategies, creative marketing initiatives, and social media engagement to promote Groove Life's silicone rings, watch bands, and other accessories tailored for active lifestyles.

Sales and Marketing

The Customer Experience team at Groove Life ensures exceptional service and satisfaction for users of their silicone rings, watch bands, and other accessories. This team handles inquiries, manages customer interactions, and supports wholesale partners, while also crafting communication materials to enhance the overall customer journey. They work collaboratively to resolve issues, gather feedback, and continuously improve the user experience for active lifestyle enthusiasts.

Customer Experience

The Product Development and Design team at Groove Life is responsible for conceptualizing, designing, and refining silicone rings, watch bands, and other accessories to enhance active lifestyles. They ensure high-quality standards and source materials efficiently, while managing the entire product lifecycle from ideation to market launch.

Groove Life

Org chart

Teams

Leadership Team

Project Management and Operations Team

Business Operations

Sales and Marketing

Customer Experience

Product Development and Design

Offices

Groove Life

Org chart

Teams

Leadership Team

Project Management and Operations Team

Business Operations

Sales and Marketing

Customer Experience

Product Development and Design

Offices

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