Natalie Allison

Natalie Allison is an experienced marketing and account management professional currently serving as a Senior Account Manager for Consumer Packaged Goods at GroundTruth since May 2022. Prior to this role, Natalie worked at Perform[cb] from November 2020 to May 2022, where responsibilities included developing and managing affiliate campaigns, maintaining relationships with affiliates and influencers, and generating detailed performance reports. Natalie's earlier experience includes roles such as Program Coordinator and Marketing Assistant, where skills in campaign management, client relations, and communication strategies were further developed. With a Bachelor's degree in Communication from the University of Dayton, Natalie has also held various internships in public relations and media relations, building a comprehensive skill set in marketing and account management.