Armelle B.

Armelle B. currently serves as Responsable de la communication digitale at Groupe Casino since October 2022. Prior to this role, Armelle held the position of Chargée de communication digitale at E.Leclerc, managing digital communication strategies and social media for approximately 700 stores. Armelle's extensive experience includes nearly 11 years at Siemens as Digital Communication Officer, focusing on website management and social media strategy, as well as a role as Internal Communication Officer. Earlier experience includes positions at GOBELINS, EDF, and an internship at Nouvelles Frontieres. Armelle holds a Master's degree in Management Science & Business Studies with a focus on Marketing and Communication from Washburn University and a Bachelor's degree in Communication and Media Studies from Université Blaise Pascal, along with additional qualifications in Management Information.