Laurence Roy

Laurence Roy has a diverse work experience spanning multiple industries. Laurence started their career as a Sales Representative at Sani Sport in 2011, where they were responsible for managing sales activities. In 2012, they joined CIBC as a Customer Service Representative, providing excellent service to clients until 2016. Laurence then moved on to Norbec, where they took on the role of Sales and Marketing Coordinator, handling various marketing and sales tasks. Currently, they are working at Norbec as a Marketing Manager, overseeing marketing activities. In 2022, Laurence will be joining IMPAlliance as the Marketing Chair.

Laurence Roy pursued a Baccalauréat degree in Marketing at École des sciences de la gestion (ESG UQAM) from 2013 to 2016. In addition to their degree, Laurence obtained certifications in various areas. They completed a Certification en marketing RH at Formations Infopresse in January 2021, a Certification en stratégie numérique at Formations Infopresse in May 2020, and a HubSpot Marketing Software certification at HubSpot Academy in March 2023.