Norbec
Laurence Roy has a diverse work experience spanning multiple industries. Laurence started their career as a Sales Representative at Sani Sport in 2011, where they were responsible for managing sales activities. In 2012, they joined CIBC as a Customer Service Representative, providing excellent service to clients until 2016. Laurence then moved on to Norbec, where they took on the role of Sales and Marketing Coordinator, handling various marketing and sales tasks. Currently, they are working at Norbec as a Marketing Manager, overseeing marketing activities. In 2022, Laurence will be joining IMPAlliance as the Marketing Chair.
Laurence Roy pursued a Baccalauréat degree in Marketing at École des sciences de la gestion (ESG UQAM) from 2013 to 2016. In addition to their degree, Laurence obtained certifications in various areas. They completed a Certification en marketing RH at Formations Infopresse in January 2021, a Certification en stratégie numérique at Formations Infopresse in May 2020, and a HubSpot Marketing Software certification at HubSpot Academy in March 2023.
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Norbec
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Since it was founded in 1982, Norbec Group has continued to develop and grow year after year. The Québec-based company has two subsidiaries and employs 200 people. Norbec systems is a Canadian leader in the manufacturing and installation of prefabricated and custom walk-in cooler-freezers. Norbec Architectural, is a leader in the Québec market inthe manufacturing of insulated architectural panels for building envelopes. Norbec Group has earned an enviable reputation as a leader in many sectors including supermarkets, restaurants, food processing facilities, cold storage, hospitals and research centres.