Alana O’Connell

VP Group Account Director at GroupeConnect

Alana O'Connell, MBA has a diverse range of work experience. Alana started their career as a Marketing Intern at MicroArts Creative Agency in 2007, followed by a Brand Promotions Internship at Arnold Worldwide in 2008. In 2009, Alana worked as a Marketing Intern at Lindt & Sprungli and simultaneously pursued a Full-time MBA degree at the University of New Hampshire.

After completing their MBA, Alana joined Elliot Hospital as a Pharmacy Technician from 2002 to 2008. In 2010, they worked as a Marketing Associate at Yoghund and TBD Brands. Subsequently, Alana gained experience at Hill Holliday, starting as an Assistant Account Executive in 2011, then progressing to become an Account Executive and finally an Account Supervisor from 2012 to 2016.

In 2016, Alana joined DigitasLBi as an Account Director, where they worked until 2018. Currently, they hold the position of VP, Group Account Director at GroupeConnect – a Publicis Groupe Solution, which they have held since August 2018. Alana's career at GroupeConnect includes their previous role as VP, Account Director and Account Director, starting in January 2018 and August 2018 respectively.

Alana O’Connell, MBA, completed their Bachelor of Science and Bachelor of Arts dual-degree in Business Administration with a focus on Marketing and Communications at UNH Peter T. Paul College of Business and Economics from 2004 to 2008. In 2009, they pursued further education and obtained their Master of Business Administration (MBA) degree with a specialization in Business Administration from the University of New Hampshire.

Links

Previous companies

Elliot Hospital logo
Hill Holliday logo

Timeline

  • VP Group Account Director

    July, 2021 - present

  • VP Account Director

    August, 2018

  • Account Director

    January, 2018

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