Vikram Kari

Senior Director | Product Head – The Goat Agency (inca), Groupm, WPP at GroupM

Vikram Kari is a seasoned professional with extensive experience in the entertainment and marketing sectors. Currently serving as Senior Director and Product Head at INCA, GroupM, Vikram oversees a proprietary AI and ML-enabled tech platform for content marketing. Previously, Vikram held key positions at Exceed Entertainment, Represent Entertainment, and Sony DADC India, focusing on strategic relationships, independent music management, and music business operations, respectively. With a strong background in entertainment marketing, Vikram established the Entertainment Marketing division at Mid Day Infomedia and managed commercials and artiste representation at Carving Dreams Entertainment. An alumnus of Symbiosis Institute of Media and Communication and Savitribai Phule Pune University, Vikram combines a solid educational foundation in communication management and marketing with a proven track record in leadership and innovation across multiple roles in the industry.

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