Lakshmi Padmanaban

Lakshmi Padmanaban is a seasoned content marketing professional with diverse experience in B2B and technical writing. Currently serving as a Content Marketing Specialist at Yelp, Lakshmi leverages internal data to enhance content strategies for businesses. In prior roles, Lakshmi has delivered data-driven, engaging long-form content for notable companies like Growth Machine and SharpShell Digital Consulting, focusing on audience and competitor research to ensure relevance and impact. Lakshmi's expertise extends to generating high-conversion landing pages and extensively researched blogs in various sectors, including safety and technology. With a Bachelor of Engineering in Electronics and Instrumentation from MIT, Anna University, Lakshmi blends technical knowledge with exceptional writing skills to achieve marketing goals.