Kelly Zeferino

Kelly Zeferino has a diverse work experience in the field of content management, marketing, and digital media. Kelly started their career at Softplan Planejamento de Sistemas LTDA as a Redatora in 2005 and worked there until 2013. From 2013 to 2015, they worked as an Analista de midia on-line at PSafe Tecnologia S/A, where their responsibilities included executing predetermined tasks to strengthen the company's digital presence and brand.

After that, they worked at GrowthHackers as a Content Manager, managing content marketing and teams of writers. Kelly also produced briefings and pitches for writers and created editorial calendars. Concurrently, they worked as a Freelancer, taking on roles as a Redatora, revisora, and analista de mídias digitais.

Kelly then joined Cosmos Digital - Agência de Marketing Digital in 2016 as the Founder. Kelly managed the entire agency's operations and led various digital marketing initiatives. Kelly also worked at Contextuar as a Social Media specialist, managing social media accounts, creating content, and implementing content marketing and digital marketing strategies.

In the same year, Kelly worked at etech as a Tutora, where they provided online tutoring services, scheduled and conducted chats, and provided support and supplemental materials to students. Kelly also created and monitored thematic forums.

From 2012 to 2013, Kelly worked at Contentools as a Content Manager, where they managed content marketing, teams of writers, and large-scale projects. Kelly also produced briefings and pitches for writers and created editorial calendars.

Later, they worked at UP2Place Digital as a Content Manager, responsible for creating and writing email marketing campaigns, sales engagement flows, social media copies, and advertisements for Google and social media platforms.

Currently, Kelly is working at CMS Group Brasil as a Content Manager. Kelly'sresponsibilities include planning and writing all company communications, analyzing and planning SEO strategies, overseeing the development of the communication plan, creating content for social media and digital platforms, and revising texts for various platforms.

Kelly Zeferino's education history includes a post-graduate degree in Communication and Marketing in Digital Media, which they obtained from Estácio in the year 2012-2013. Prior to that, they were a student at the Universidade Federal de Santa Catarina from 2005-2010, pursuing a degree in Literature and Vernacular Languages.

In addition to their formal education, Kelly has also obtained several certifications. Kelly received a certification in Web Content Production from Rock Content in July 2016, an Inbound Certification from HubSpot in April 2016, and a Content Marketing certification from Rock Content in February 2016. Kelly has also obtained a certification titled "Potencialize sua Agência de Sucesso" from RD Station, although the month and year of obtaining this certification are not specified.