Aïseta B. is a marketing professional with extensive experience in digital marketing and paid media strategies. Currently serving as the Paid Media Lead for Chopard at GrowthYouNeed since November 2023, Aïseta previously worked at Havas Media Group from March 2021 to October 2023, where roles included Paid Media Strategist and Paid Social Analyst, focusing on luxury goods and jewelry. Prior experience includes a Digital Marketing Specialist position at AltCare from December 2018 to December 2020, responsible for planning and monitoring digital campaigns, community management, print design, UX design, and CRM. Aïseta holds a Master's degree in Marketing and Innovation from Université Laval and Université Paris-Saclay.
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