Aidan Bocci

Co-founder at Growzz

Aidan Bocci is the Co-Founder of Growzz, a company that facilitates digital collaboration between consumer goods companies and retailers on Joint Business Plans. Prior to their current role, Bocci served as the Chief Executive of Commercial Advantage Consulting, where Aidan helped consumer goods companies achieve growth through strategic initiatives. Aidan also worked as a Senior Advisor at Integration Consulting, focusing on driving operational change. With a background in strategic consulting and leadership positions at companies like KPMG and Procter & Gamble, Bocci brings a wealth of experience to the table.

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London, United Kingdom

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Growzz

Growzz enables consumer goods companies (CPGs) and retailers to collaborate digitally on Joint Business Plans (JBPs). A great JBP process is customer centric, collaborative, and builds the trust required to grow profitably together. JBPs can be defined as anything upwards from simple agreements on investments and terms, to broader Trading Plans, full Annual Plans, and in a more sophisticated relationship ideally all of these aligned to a multi-year Joint Strategy. Do your people know what a great JBP looks like and how to build one? Do they have consistent high-quality agreements in place? How many versions of the truth exist in PowerPoint, Excel, email, operational systems, and people’s heads? Which growth opportunities have they missed? What risks are they exposing your business to? Do you lose institutional memory when people move on? Growzz is the industry standard platform to build and agree the JBP. Industry standards drive quality, consistency, efficiency, common understanding, collaboration, accountability and trust in business relationships. Whilst it runs on uploaded master data, there is no need to integrate Growzz with internal systems. Start using Growzz tomorrow to increase revenue up to 10%, improve productivity up to 30%, focus efforts on margin creation and step change customer satisfaction.