Melissa Valdivia Meza

Melissa Valdivia Meza is a marketing professional with extensive experience in event organization and logistics, currently working as an Asistente de marketing at El Grupo Grünenthal since April 2022, where responsibilities include managing national and international medical events and KPI reporting. Prior to this role, Melissa served as a Practicante de marketing at Energigas SAC, contributing to brand positioning through market analysis and the development of comprehensive marketing plans for both online and offline platforms. Additionally, experience as a Practicante comercial at the Centro de Educación Continua de la Pontificia Universidad Católica del Perú involved enhancing target segmentation and implementing a specialized database for targeted advertising. Melissa holds a Bachelor's degree in Administration and Marketing from Universidad Peruana de Ciencias Aplicadas, completed in 2021.