Maria Monfort

Brand Manager Donettes at Grupo Bimbo

Maria Monfort is an accomplished brand manager currently leading the Donettes brand at Grupo Bimbo since May 2023. Previously, Maria held various positions at Unilever from June 2019 to May 2023, including overseeing deodorant brands such as Axe, Dove, and Rexona, where significant achievements included the development of innovation strategies and comprehensive marketing plans worth €60 million. Maria has also managed brands like Ligeresa and Hellmann's, demonstrating strong leadership and strategic coordination during crucial campaigns. Earlier experience includes roles at Ferrero as a marketing trainee and various internships in marketing and asset management. Maria holds a Bachelor of Business Administration from Esade, with additional education from notable institutions such as Indiana University and University College Dublin.

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