Daniel Ferreira da Assunção

Daniel Ferreira da Assunção is an experienced marketing and digital analytics professional with a career spanning over 15 years. Currently serving as Coordenador de Marketing de Performance at Grupo Fleury since March 2022, Daniel previously held roles such as Digital Analytics Specialist at Grupo Hermes Pardini, and Coordenador de WebAnalytics at Carrefour Brasil. Expertise includes managing performance marketing, digital analytics, and web analytics projects, with significant contributions to tool migrations and solution design for analytics. Educational background includes a Bachelor's degree in Computer Science from Universidade Santa Cecília and a Java certification from Tecnoponta. Daniel has also worked with various companies, including ZAP, Terra Networks, and iProspect, honing skills in audience analysis, data visualization, and traffic management.