Pablo Lorenzo

Pablo Lorenzo is a seasoned entrepreneur and co-founder with extensive experience in the food and beverage industry, currently serving as co-founder and co-CEO of Grupo Jaka since November 2017. Previously, Pablo co-founded and held the role of co-CEO at Green Eat, promoting healthy fast food from May 2011 to March 2024. Other significant ventures include co-founding palo™ in March 2011, a creative laboratory focusing on strategy and innovation, and co-founding TEA CONNECTION in December 2006, which aims to foster healthy habits through tea and natural food across several countries in Latin America. Earlier career experiences include positions as Brand Manager at Grupo Arcor and Grupo Peñaflor. Pablo holds multiple advanced degrees, including a Master in Marketing from Universidad de 'San Andrés', a degree in Business Economics from Universidad Torcuato Di Tella, and has completed a Master Class in Digital Acceleration at Hyper Island.