Carolina Radesca Lencioni

Carolina Radesca Lencioni is an accomplished marketing professional with extensive experience across various sectors. Currently serving as Gerente de Marketing at RM Farma Oficial since May 2023, Carolina previously held significant marketing roles at Grupo DPSP from September 2018 to May 2023, where responsibilities included managing brand strategies and communication plans. Prior experiences include coordinating trade marketing at Carrefour Brasil, where Carolina oversaw promotional activations and strategic brand actions, and at Grupo Pão de Açúcar, managing various merchandise categories. Carolina began their career at Brinquedos Estrela as an Assistant of Marketing, advancing to a product manager role, and has also worked in e-commerce, relationship marketing, and event management with notable companies like GPA and Pfizer. Carolina holds a Bachelor's degree in Communication and a Postgraduate degree in Advertising and Propaganda from FAAP - Fundação Armando Alvares Penteado.