Norma Preciado

Norma Preciado is an experienced professional with a strong background in sales and marketing within the hospitality industry. Currently serving as the Director of Market Development and Strategic Alliances at Grupo Vidanta since July 2020, Norma previously held the position of Commercial Director at JOYÁ Cirque du Soleil Riviera Maya, where responsibilities included overseeing marketing strategies across international markets. Norma's earlier roles include Director of Hotel Sales at Grupo Vidanta, Corporate Sales Director at Ocean Breeze Hotels, and Director of Sales at Holiday Inn Puerto Vallarta, among others. With a career spanning over two decades, Norma has built expertise in brand positioning, competition analysis, and effective communication with hotel operations, contributing significantly to the success of various organizations.