Kaitlin Friedmann

Kaitlin Friedmann is an experienced marketing and public relations professional currently serving as the Marketing Director for Small Business Member Growth at GS1 US since September 2013. In this role, Kaitlin collaborates with the small business community to enhance understanding of GS1 product identification, focusing on the development of relevant content and tools. Previously, Kaitlin held positions as Director of Public Relations and Public Relations Manager at GS1 US, where responsibilities included media relations, corporate reputation management, and strategic communications across various industries. Prior to GS1, Kaitlin worked at Creative Marketing Alliance, managing PR for non-profit and corporate clients, and gained experience as a Jr. Account Executive at Dan Klores Communications and an intern at Fleishman-Hillard. Kaitlin earned a BA from Rutgers University, graduating in 2004.