Sam Shuppert

Sam Shuppert is the Director of Digital Analytics at GS1 US, a not-for-profit information standards organization with over 300,000 members, since December 2021. Previously, Sam held the roles of Digital Analytics Manager and Analyst at RCI | Vacation Exchange from May 2005 to December 2021, where responsibilities included reporting, monitoring, and analyzing performance and availability for various applications. Sam earned a Bachelor of Arts degree from Indiana University Bloomington between 1997 and 2001.