Liang Lyu

Liang Lyu is the Senior Director of Strategy & Operation at Gshopper. Liang has also served as the Interim Director of Finance and the Director of Strategy & Operation. Liang has been with Gshopper for 7 years and 1 month.

Liang Lyu was born in China and they have a Bachelor’s degree in Economics from Fudan University. After graduation, Liang worked in the financial industry for a few years before joining Gshopper.

At Gshopper, Liang has been instrumental in guiding the company direction with the CEO from a strategic perspective. Liang has provided insights on government policy, market and competition to set company strategy. Liang has also maintained the VIE structure in China. Liang has led the company’s R&D function and developed Gshopper global e-commerce website, WAP, iOS and Android apps. In the first year, they achieved 6K+ orders with $1mm revenue.

In addition, Liang has also built up the company’s Shenzhen team by being the sole senior management team member relocating to Shenzhen. Liang hired colleagues in multiple functions and built up a 40+ team in 6 months. Liang has also managed the company’s finance across Shanghai, Hong Kong, Seoul, and Tokyo offices. Liang oversaw 17 subsidiaries’ financial reports and produced the consolidated report on corporate level every month. Liang also worked with auditing firms to produce annual audit reports. Liang improved cash flow by evaluating cash flow efficiency of each deal.

Liang also completed multi-million dollar debt financing and convertible note fundraising from global investors and handled due diligences. Liang communicated with investors on potential fundraising and M&A. Liang prepared and participated in quarterly board meetings, provided monthly fact sheet to and handled daily communications with existed investors.

Currently, Liang is the Founder and CEO of artington.cn. Liang has been in this position for 1 year and 2 months.

Liang Lyu is a graduate of Tel Aviv University - Coller School of Management, where they studied Business Administration and Management, General. Liang also holds a Master of Business Administration from the National University of Singapore, and a Master's degree in Physics from Imperial College London. Liang has also completed an exchange program at The University of Hong Kong in Physics.