Caleb Beck

Caleb Beck is an experienced graphic designer currently serving at GSI Outdoors since July 2023, after a role as a contract graphic designer with Creative Circle from November 2022 to June 2023, where projects focused on commercial real estate marketing materials. Since January 2017, Caleb has operated as a freelance designer under calebcreative, specializing in branding services and custom artwork across various mediums. Previous experience includes a significant tenure at JCPenney as a Designer and Packaging Art Director, directing the branding and packaging for numerous private brand launches, and a role as Lead Designer at Safespace Concepts Inc., where product redesign and market expansion were priorities. Early career roles encompass positions as a server at Alamo Drafthouse Cinema and Olive Garden, as well as significant contributions as a firefighter and paramedic for the City of Dallas. Caleb holds a Bachelor of Science in Architecture and Construction from Texas A&M University and an Associate of Arts in Graphic and Web Design from The Art Institutes.