Josette Colver

Josette Colver is an accomplished marketing professional currently serving as Senior Director of Marketing at GSM Outdoors since October 2024. Previously, Colver held the position of Director of Local Performance Marketing at Neighborly®, where responsibilities included driving thought leadership and executing local integrated marketing plans for brands like The Grounds Guys and ShelfGenie. Notable achievements at Texas Title as Senior Director of Marketing included implementing efficient marketing processes and enhancing communication strategies. Colver's extensive career at JCPenney spanned over 30 years, culminating in various leadership roles focused on transformation, enterprise marketing, and sales, with a strong emphasis on developing impactful marketing campaigns across multiple channels. Colver holds a Bachelor of Science degree in Political Science and Government from Susquehanna University.