Mario Pires

Mario Pires currently serves as the Group Account Director at GTB, where responsibilities include managing the Francophone retail advertising for Ford Canada. Previously, Mario held the position of Account Director at ISOBAR, overseeing Cadillac's advertising efforts in Quebec, and at GTB from April 2014 to December 2018, managing the 360 campaign for French Ford Retail National as a Senior Account Executive. Earlier career experience includes a project coordinator role at Nomad Logic and an internship at Velocity Canada. Mario is pursuing a degree at Université de Montréal, having completed an AEC in Media and Advertising Management at Collège Lasalle.