Theresa Gordon

Theresa Gordon is an author, speaker and emerging media and NFC delivery consultant with Near Field Connects, a founding member of thinaire and tapGOconnect, and a thought leader in corporate social and digital business and the RFID/NFC/BLE space. Focused on actionable intelligence, connecting data and content across the enterprise for marketing, partnership and product development, Theresa specializes in identifying social solutions across industry verticals. Theresa is an advocate for NFC and works with many first movers across IOT and location based services, especially in m2m and wearables, and is committed to defining approaches and developing business intelligence and collaborative partnerships to explore, support and move these initiatives forward. Global business solutions and product marketing professional with expertise in acquisition, project management, and content distribution, Theresa has a HIGHLY refined understanding of the customer journey and omni-channel engagement with a forward thinking focus on consumer driven engagement and a unified customer experience. Theresa has written numerous articles on mobile proximity solutions, presented at NFC World Congress, Connected World and RFID Journal to name a few, and is a contributor to Beacon Technologies: The Hitchhiker's Guide to the Beacosystem.