Asaf Fradkin (אסף פרדקין)

Head of Strategic Alliances at Guardz

Asaf Fradkin has a diverse work experience spanning various industries and roles. Asaf is currently employed at Guardz as the Head of Strategic Alliances since May 2023. Prior to this, they worked as a Business Advisor for their own self-employed venture starting in November 2022.

From 2016 to 2022, Asaf was with monday.com (formerly dapulse). Asaf held the position of Head of Business Development & Partnerships, where they successfully established and expanded the Business Development department into a team of 75 people globally. Asaf also played a crucial role in developing a strong partner ecosystem and managing strategies for partners recruitment, negotiations, pipeline, and compensation.

Before joining monday.com, Asaf worked at PHD Institute from 2011 to 2016 as the Marketing and Biz-dev Manager. In this role, they led all marketing efforts, both hands-on and as a team leader. Asaf implemented various digital marketing strategies, resulting in a significant increase in leads and revenues for the company.

Asaf also has experience as a CEO at HyperMind from March 2013 to November 2013. HyperMind is a programmer's social platform that facilitates quick coding assistance among its users.

Additionally, Asaf's work history includes a role as a Project Manager in the Israeli Navy from October 2009 to January 2011.

Overall, Asaf Fradkin has demonstrated expertise in strategic alliances, business development, partnerships, marketing, and project management throughout their career.

Asaf Fradkin has a Bachelor of Arts (B.A.) degree in Multidisciplinary Studies from the University of Haifa. Asaf later pursued a Master of Business Administration (M.B.A.) degree with a specialization in Entrepreneurship, Innovation, and Technology Management at Tel Aviv University, where they studied from 2011 to 2013. Additionally, they attended the UCLA Anderson School of Management in 2013 to complete a Master of Business Administration (M.B.A.) degree with a focus on Entrepreneurship/Entrepreneurial Studies.

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