Carla Vidal de Llobatera serves as Global Marketing Director at both GuestReady and RentalReady since September 2025. Prior experience includes leading marketing initiatives as Head of Marketing at Nomad Homes from March 2022 to September 2025, achieving significant growth metrics across multiple markets. Notable accomplishments include a 40% boost in qualified leads, a 30% reduction in costs while managing a €500K+ ad budget, and a 70% increase in lead conversions through website improvements. Previous roles feature positions at Polaroo, HP, Bertelsmann SE & Co. KGaA, and others, demonstrating a robust background in marketing management and strategy development. Educational qualifications include degrees in International Business Economics and Communication from Universitat Pompeu Fabra and Universitat Oberta de Catalunya, alongside various certifications in digital marketing and event planning.
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