Evan Beigel is a seasoned professional with extensive experience in the music and retail industries, currently serving as the General Manager for GuitarCenter.com since June 2014, where responsibilities include site merchandising, digital planning, and business analytics. Prior roles at Guitar Center include Senior Manager of Merchandising and Category Manager for eCommerce Direct Brands, focusing on product development and digital strategy. Evan's background also includes music production at Universal Production Music US, where commercial products were managed from inception to completion, as well as teaching audio production at the Art Institute of California - Los Angeles. As the owner of Seasound Studios, LLC, expertise in commercial recording and post-production was gained, complemented by a role as Director of Artist & Repertoire at Bluefish Entertainment. Evan holds a Master of Fine Arts in Music Composition from Vermont College of Fine Arts and a Bachelor of Music in Composition and Theory from Bradley University.