GM

Greg M.

CEO and Chief Marketing Officer at Guns.com

Greg M. has extensive experience in marketing and business development. Greg is currently the CEO and Chief Marketing Officer at Guns.com since December 2019. Prior to this role, they served as the Chief Marketing Officer at Guns.com from August 2017 to December 2019.

Before joining Guns.com, Greg M. held the position of Chief Marketing Officer at Elephant Auto Insurance from April 2010 to June 2017. During their tenure, they successfully launched and grew the Elephant Auto Insurance brand in 6 states. Greg was responsible for managing a $35 million marketing budget, overseeing various marketing campaigns and initiatives.

From September 2006 to April 2010, Greg M. worked as the Director of Product Marketing at Affinion Loyalty Group. In this role, they were in charge of product marketing and development for loyalty and insurance solutions. Greg managed the strategic roadmap for 4 major product lines, generating over $80 million in annual revenue.

Prior to that, Greg M. served as a Senior Marketing Manager at Fair Isaac from April 2003 to September 2006. Their responsibilities included developing marketing strategies for various business lines and working closely with product development and clients.

Greg M. also gained experience at Circuit City Corporation as a Program Development Manager from March 2002 to May 2003. In this role, they led the new business development and RFP process for a $400 million warranty business.

Greg began their career at Capital One Financial, where they held two positions. From June 2000 to August 2001, Greg M. worked as a Senior Project Manager, responsible for the development and implementation of marketing initiatives for the co-branded Kmart credit card. Prior to that, they served as a Senior Business Analyst from May 1997 to June 2000, overseeing Capital One's inbound cross-selling channel and managing a cross-functional team.

Overall, Greg M. has a wealth of experience in marketing, business development, and strategic planning across various industries.

Greg M. pursued their education in a sequential manner, starting with their bachelor's degree at Cornell University from 1991 to 1995. During this time, they specialized in Industrial and Labor Relations. Following their bachelor's degree, Greg M. went on to complete an MBA at the Purdue University Daniels School of Business, majoring in Marketing and Finance, from 1995 to 1997.

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