Jesse O. P. is a marketing professional currently serving as a Marketing Assistant at GURHAN since October 2021. Key achievements include leading a Black Friday email campaign that resulted in a 20% increase in sales, improving cart and browse abandonment flows in Klaviyo for a 10% sales boost, and developing email and SMS campaigns from customer satisfaction survey insights that generated approximately $30,000 in sales. Prior to this role, Jesse worked as a Social Media and Photography Assistant at TIEFENBRUN, where responsibilities included capturing content of the tailoring process and managing social media calendars. Jesse holds an Associate of Applied Science in Fashion Marketing from Parsons School of Design and a Bachelor of Arts in English from Norfolk State University.
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