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Anthony Badman

Senior Manager, Audience And Automation at GWS GIANTS

Anthony Badman is a seasoned professional in membership retention, audience engagement, and event management within the sports industry, currently serving as Senior Manager of Audience and Automation at GWS GIANTS since September 2018. Noteworthy achievements include being named 2022 Staff Member of the Year for spearheading record-breaking membership retention programs and maintaining a membership base exceeding 30,000 members for three consecutive seasons. Previous roles include Data, Insights and Growth Manager and Membership & Ticketing Operations Coordinator, where Anthony successfully expanded membership by over 16% annually. Experience also encompasses event management at MatchPoint and retail sales at Penrith Panthers, complemented by educational qualifications including a Graduate Certificate in Project Management and a Bachelor of Business and Commerce in Sports Management.

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