Haight Clothing
Lorena Chifarelli is a seasoned marketing professional with extensive experience in various marketing and e-commerce roles. Currently serving as Gerente de Marketing and Coordenadora de comunicação 360 at Haight Clothing since February 2022, Lorena leads marketing strategies, coordinates department initiatives, and manages social media campaigns, among other responsibilities. Previously, Lorena held key positions at ANIMALE, Grupo de Moda Soma, and FYI Store, focusing on digital content creation, CRM strategies, and enhancing social media engagement. With a background in administrative assistance and a commitment to continuous education, Lorena is currently pursuing a postgraduate degree in Marketing Management and Digital Media Strategies at Ibmec.
This person is not in any teams
Haight Clothing
Haight is a minimalist and authentic swimwear from Rio, Brazil. Founded by Marcella Franklin and Philippe Perdigao in 2014, it has grown into a global brand, selling online and through wholesale all over Brazil and in more Nowadays, in its fifth collection, Haight has propriety in communicating with an audience with contemporaneous thoughts, cultural information, and strong connection with the beach. Our communication reaches not only women, not only the young, not only people from Rio, but a creative and globalized parcel of sea goers. With a different proposal and mindset from traditional brazilian swimwear brands, our creations are projected to attend different occasions, besides the sea. @haight_clothing