Rasmus Serup

Rasmus Serup has a diverse range of work experience in the digital marketing and beauty industries. Rasmus started their career at Wisby Limited as an e-Business Manager, where they managed and developed various marketing channels, including social media, PR, influencer marketing, and offline marketing. Rasmus also handled SEM and SEO strategies, covering keyword research, competitor analysis, and on-page optimization. Later, Rasmus became the Country Manager at Wisby Limited, where they demonstrated great performance and oversaw the development of online businesses for clients in the beauty and health industries. Currently, Rasmus is the CEO and Co-founder of Hairlust, a Danish-based clean beauty brand. In this role, they have led the company to significant growth, expansion into multiple markets, and the development of a wide range of haircare products.

Rasmus Serup completed their education starting in 2011 at Hjemly, where they obtained a Boarding School degree. Rasmus then attended Handelsgymnasiet Vestfyn from 2012 to 2015, where they earned their High School Diploma in the field of Business, Economics, and Innovation. In 2015, Rasmus briefly studied at Shanghai University of Finance and Economics, focusing on International Business. Later, they attended Copenhagen Business School from 2016 to 2019, earning a Bachelor's degree in International Business. Additionally, in September 2016, Rasmus received certifications as a Google Partner in Analytics and AdWords from Google.