Mathias Bak Andersen

Mathias Bak Andersen is an experienced E-commerce Manager, currently working at HAKI Group since June 2022, where responsibilities include project management, AOV optimization, SEO, and coordinating marketing activities. Prior roles include E-commerce Manager at ZWILLING J.A. Henckels LLC, focusing on campaign optimization and local product management, and Content Manager & Business Developer at Basiswear, where content strategies and SEO trends were developed. Earlier positions as Project Manager at The Color Club and Sales Assistant roles at Randers Jagt og fiskeri and Jagt og fiskeri magasinet involved project coordination, customer service, and retail development. Mathias holds a degree in Commerce Management from Erhvervsakademi Dania and attended HCM University Of Technology for summer studies.