Alexandra Wren

Alexandra Wren serves as the Global Consumer Business Insights & Analytics Director for the Oral Health Leadership Team at Haleon since July 2022, driving insights and analytics for the global Oral Health business. Prior to this role, Alexandra worked at GSK Consumer Healthcare as the Global Insight Director for Oral Health, where key contributions included developing a consumer-centered Oral Health Category Strategy and supporting the transition to a new integrated business. Alexandra also held significant positions at GlaxoSmithKline and Unilever, focusing on strategic insights for major brands like Sensodyne and Dove. With a Post Graduate Marketing Diploma from CIM and an MA in Social and Political Science from Magdalene College, Alexandra brings extensive experience in consumer insights and market research across diverse global markets.