Litthya Báez

US Portfolio Insights Lead Consumer & Shopper at Haleon Consumer Healthcare Company

Litthya Báez is an experienced professional in consumer insights and marketing strategy with a career spanning over two decades across various prominent companies. Currently serving as the Worship Leader at The Chapel - Lincoln Park since October 2024, Litthya is also the US Portfolio Insights Lead at Haleon, where responsibilities include leading cross-functional insights initiatives for multiple brands like Advil and Sensodyne. Prior experiences include significant roles at PepsiCo, Unilever, Mondelēz International, Reckitt Benckiser, Spectrum Brands, and Merck, where Litthya developed and executed strategies focused on enhancing brand performance through consumer understanding and data-driven decisions. Litthya holds an MBA in Marketing and Business from Universidad Metropolitana and a Bachelor's degree in Business Administration from Universidad Santa Maria.

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