Ivonna Young, MBA

Ivonna Young, MBA is an experienced professional with a diverse background in marketing and brand management. Ivonna is currently serving as the Head of Marketing at Halfdays, where they are responsible for overseeing all marketing activities. Prior to this role, Ivonna was an Official Member of the Forbes Agency Council, where they contributed their expertise to industry discussions and initiatives.

In 2020, Ivonna founded their own agency, The Lavender Agency, where they served as the CEO and Founder. During their time there, they gained valuable experience in entrepreneurship and building a successful business.

Before starting their own agency, Ivonna held several positions at various companies. At AspenCore, they worked as the Head of Global Marketing and was responsible for executing the company's marketing strategy across multiple media properties. During their tenure, they achieved significant traffic growth and established measurable objectives and KPIs.

As the North America Marketing Manager at Marimekko, Ivonna played a key role in increasing brand awareness, traffic, and sales in the North America market. Ivonna also led the implementation of marketing and PR strategies.

Prior to Marimekko, Ivonna worked at The Moret Group, where they held multiple roles including Director of Brand Marketing, Marketing Manager, and Marketing Coordinator. In these positions, they were responsible for overseeing integrated marketing and PR strategies, managing the marketing budget, and executing social media and PR strategies.

Earlier in their career, Ivonna gained valuable experience at The Very Warm, Bench, and DVF (Diane von Furstenberg), where they held various marketing and sales roles. Ivonna excelled in these positions, consistently contributing to the success of the companies.

Ivonna's journey in marketing began as an intern at Hearst Magazines, where they worked on maintaining and updating the look book database and assisting with accessory and menswear credits.

Overall, Ivonna Young, MBA has a strong background in marketing and brand management, with a focus on driving growth and achieving results. Ivonna has a proven track record of success in various industry roles and is a valuable asset to any organization.

Ivonna Young, MBA, obtained their Master of Business Administration (MBA) in Marketing from New Jersey City University. Prior to their MBA, they achieved a Bachelor of Business Administration (BBA) in Marketing from LIM College.