Brent Stepp

Sr Retail Planning Allocation Strategist

Brent Stepp is a seasoned professional with extensive experience in retail planning and allocation strategy. Currently serving as a Sr Retail Planning Allocation Strategist at Hallmark Cards since November 2022, Brent manages the forecasting and planning of the Ornament line for corporate stores, utilizing data analysis to inform decision-making. Previously, as a Category Manager at Rocket Farms, Inc., Brent oversaw the management of Walmart, the company’s largest account with annual revenues of approximately $35 million. In a contract role as a Pricing Analyst at WireCo WorldGroup - Alleanza, Brent focused on analyzing and restructuring pricing for over 400 accounts. Brent’s earlier tenure at Hallmark Cards included roles as a Customer Planning Analyst and Sales Performance Specialist, where proficient Excel skills and process improvements were developed to support sales efforts. Brent holds a Bachelor's degree in Business, Management, Marketing, and Related Support Services from Missouri Western State University.

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