Caroline Braley is a seasoned professional with extensive experience in digital analysis, marketing, and project management. As a Senior Digital Analyst at Hallmark Cards since January 2021, Caroline manages analytics, A/B testing, and personalization programs for Hallmark.com. Previous roles include Digital Marketing Manager at Stackify, where digital marketing campaigns for a SaaS startup were executed, and E-Commerce Project Manager at Helzberg Diamonds, overseeing a major e-commerce platform launch. Caroline's background includes significant roles at Sprint, Braley Consulting, and NSCAA, where skills in technology training, web development, and data analysis were honed. Caroline holds a Bachelor of Business Administration and an MBA in Entrepreneurial Studies from the University of Missouri-Kansas City.
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