Shelly Rando is a versatile, multi-disciplined leader currently serving as the Brand Experience Director at Hallmark Cards, a position they have held since 2016. With a passion for leading change and enhancing customer experiences, they draw from a rich background in the consumer goods industry, where they have held various roles including Product Development Manager and Sales Representative during their earlier tenure with Hallmark from 1995 to 1997. Their expertise spans brand management, strategic planning, and innovation, driving results across multiple disciplines.
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