Lutz Kramer

Lutz Kramer is an experienced professional in brand communication and media analysis. Currently serving as an Associate Brand Communication at HSV since January 2022, Lutz previously held the position of Werkstudent Medienanalyse at Intelligent Research in Sponsoring GmbH from January 2019 to December 2020. Additionally, Lutz gained valuable experience as a Praktikant Channel Marketing at Statista in early 2017 and worked as a Sachbearbeiter Logistics Operation at Yamaha Music Europe from January 2014 to March 2015. Lutz holds a Master of Arts in Sport, Medien- und Kommunikationsforschung from Deutsche Sporthochschule Köln (October 2018 - October 2021) and a Bachelor of Arts in Wirtschaftspsychologie from Fachhochschule Westküste (September 2015 - August 2018). Furthermore, Lutz completed training as a Groß- und Außenhandelskaufmann at Yamaha Music Europe GmbH between August 2011 and January 2014.