EB

Eric Boonshaft

Director Of Marketing at Hampton Farms

Eric Boonshaft has over 19 years of experience in marketing and leadership roles. Eric is currently the Director of Marketing at Hampton Farms. Previously, Eric served as the General Manager of Mateo's Gourmet Salsa and the General Manager of Core Geography at Sauer Brands, Inc. In these roles, they developed brand and customer strategies, drove sales growth, and identified market opportunities. Before that, Eric worked as the Group Marketing Director at Tenet Healthcare, where they implemented marketing strategies for multiple hospitals. Eric also has experience as a Brand Director at Edesia Nutrition, where they led marketing and commercialization activities. Eric has a strong background in brand management and innovation, having served as the Director of Marketing and Innovation at Hampton Farms and the Director of Marketing/Field Marketing Director at Dean Foods. Eric has also held positions at Snyder's-Lance, Inc. and Nestle Purina PetCare. Eric's expertise lies in developing marketing strategies, driving brand activation, and achieving growth objectives.

Eric Boonshaft has a strong educational background in psychology and business. Eric holds a BA in Psychology from the University of Virginia. Eric went on to pursue an MBA in Marketing from Washington University in St. Louis - Olin Business School. Additionally, Eric obtained an M.A. in Organizational Psychology, specializing in Executive Master's in Change Leadership, from Columbia University.

In terms of certifications, Eric has completed the Section 4 Viral Growth program, obtained through Section4. Eric also has a specialization in Design Thinking and Innovation from Darden Executive Education. Although they have additional certifications listed, the specific institutions and completion dates are not provided.

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Timeline

  • Director Of Marketing

    November, 2022 - present

  • Director Marketing Innovation

    August, 2014