Joseph Cheney is an experienced marketing professional currently serving as a Senior Lifecycle Marketing Manager at Handshake since May 2024. Prior to this role, Joseph held significant positions at Vivian Health, where as a Senior Growth Marketing Manager, the lifecycle marketing program was pioneered, effectively managing a six-figure budget and driving substantial revenue growth. Previous roles include Growth Marketing Manager and Lifecycle Marketing Manager at Shipt, where Joseph focused on customer engagement and retention strategies, and CRM Marketing Manager at Uber, where retention marketing led across multiple channels. Joseph began a career in CRM marketing as a CRM Manager at Ubisoft San Francisco, developing effective strategies for acquisition and retention. Joseph holds a Bachelor of Science in Business Administration with a Marketing Emphasis from Saint Mary's College of California.
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