Joey S.

Joey S. has a Bachelor's degree in Business Administration (Hons) in Marketing from City University of Hong Kong. Joey S. worked at HKBN for over a decade in various marketing departments, eventually becoming Co-Owner & Manager in Marketing Communications for HKBN Enterprise Solutions. Joey S. then moved on to AXA Hong Kong and Macau as a Marketing Manager before landing the role of Manager in Digital Marketing at Hang Seng Bank. Joey S.'s key achievements include driving digital transformation, revamping websites and mobile applications, formulating digital strategies, and executing rebranding campaigns and integrated marketing campaigns.