Donald Taylor is an experienced marketing professional with a strong background in customer loyalty and analytics. Currently serving as Senior Manager of Customer Loyalty at Hannaford Supermarkets, Donald oversees campaign strategies, including offer development and audience segmentation, and is responsible for post-campaign analysis and recommendations. Donald has also contributed as Co-Chair for the United Way 2019 Corporate Campaign and was previously a Senior Email & SMS Specialist, managing CRM and marketing technology. Before joining Hannaford, Donald held various roles at Diversified Communications HQ, including Senior Manager of Enterprise Marketing, where responsibilities encompassed customer analytics and multi-channel marketing strategy. Donald began their career at The Dingley Press and holds a Bachelor of Science in Business Administration from the University of Maine, alongside ongoing education in the Food Executive Program at Cornell University.
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