Samantha Álvarez

Samantha Álvarez has a wealth of experience in the digital marketing field. Samantha began their career in 2010 as the Direction of Marketing and Web Analyst for Crowe Horwath. In 2012, they became the Innovation Brand Manager for Crowe Horwath International - Global Corporate Advisors (GCA). Samantha then took on the role of Responsable Departamento Marketing Digital for Product Executive. After that, they were the Responsable Marketing Digital for Mac Hotels and the Account Manager for NOW, Notonlywebs. Agencia de Marketing Digital. From 2015 to 2017, they were the Head of Digital Marketing for CSG Comunicación and the Digital Marketing Strategy for Grupo R Comunicación. In 2020, they were the Senior Market Research Analyst and held two roles at HANNUN as the Marketing Manager and Content Manager.

Samantha Álvarez has a diverse educational background. Samantha began their studies in 2004, earning a Licenciatura in Sociología e Investigación y Técnicas de mercado from Universitat Autónoma de Barcelona, which they completed in 2011. Samantha then went on to pursue a Máster in Dirección de Marketing from Universitat Pompeu Fabra, which they completed in 2011. In 2013, they attended Stanford University, earning a Startup Engineering degree in Computer Software Engineering. Samantha also attended the University of Virginia in 2013, completing a Design Thinking for Business Innovation course.