Amanda Taylor

Amanda Taylor is a seasoned marketing professional with extensive experience in events marketing and business development, currently serving as a Senior Events Marketing Strategist at Hanover Research since July 2016. In this role, Amanda focuses on enhancing inbound lead generation through comprehensive event marketing strategies for conferences and webinars. Prior positions at Hanover include Marketing Specialist, Business Development Manager for Higher Education, and Senior Development Associate, where Amanda contributed to over $2.7 million in new business and played a key role in client relationship management and strategic communication. With a Master's degree in Marketing from American University and a BA in Women's Gender and Sexuality Studies, Amanda possesses a diverse academic background that complements a robust career trajectory within the higher education sector.