Hanscom Federal Credit Union
Raju Polavaram is an accomplished digital marketing professional with extensive experience managing advertising campaigns across various platforms. Currently serving as Digital Marketing Manager at Hanscom Federal Credit Union since July 2019, Raju has previously held significant roles including Lead Digital Marketer at Helen of Troy, where expertise in paid search campaigns resulted in impressive returns on ad spend. Raju's background includes a strong focus on performance analysis utilizing tools like Google Ads and Analytics, overseeing substantial advertising budgets, and leading cross-functional teams in campaign execution. Prior roles span ecommerce specialization and SEO content management, demonstrating a consistent ability to drive customer acquisition and improve brand visibility through strategic digital marketing initiatives. Raju holds an OMCP® certification in Paid Search Marketing from the University of Maine at Augusta, along with a Master of Science degree from the University of Health Sciences in Andhra Pradesh.
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Hanscom Federal Credit Union
With $1.7 billion in assets and over 90,000 members, Hanscom Federal Credit Union is one of the most trusted credit unions headquartered in Massachusetts.