Jenna Smith

Jenna Smith, CSEP, currently serves as the Manager of Experiential Events at Harley-Davidson Motor Company, a position held since October 2024, focusing on logistics and operations for North America. Previously, Jenna worked as the Global Event Manager for Brunswick Corporation, managing customer experience event strategies across multiple brands. Notable roles include founding and leading Jennarous Marketing + Consulting, and serving as Event Manager at ASQ - World Headquarters, where Jenna set strategic direction for various events. Jenna's extensive experience includes significant contributions to Harley-Davidson's consumer experience strategies and event planning, alongside leadership roles at Milwaukee World Festival and GMR Marketing. Jenna holds a Bachelor of Arts in English Language and Literature from the University of Wisconsin-Madison.